Adam Mai is an owner of Self Made Long Beach. He is the founder of Advanced Movement Group, a consulting firm in the health and fitness space. He is also the founder and President of an award winning online advertising and marketing agency that focuses on the health and beauty verticals, with a division that focuses in fulfillment and manufacturing.
Adam also holds a vital role on the executive team that decides company structure and strategy for investment groups that spans over several different industries.
Adam is also a successful entrepreneur that has businesses and previous ventures in all types of industries. The nightlife industry, food and beverage, to online services that support his other businesses.
| Training Experience & Certificates |
| B.S. Kinesiology (Strength & Conditioning / Preventative Healthcare) |
| Training Experience & Certificates |
| P.P.S.C. Pain Free Performance Specialist |
| Training Experience & Certificates |
| PPA-L1 Jump Mechanics Coach |
Ashley Bernier – ACE Certified Trainer
Ashley is one of our elite body transformation coaches here at Self Made Long Beach. Ashley specializes in booty building, strength and conditioning, body building, HIIT training, and fat loss. Ashley has been in the fitness industry for 9 years as a sponsored athlete for Nutrishop USA. She is highly educated on supplements, gut health, and making your body work for you. One thing Ashley vocalizes to her clients is that it all starts with your mind, and the will to want to be better.
Ben Meneses – NASM Certified Personal Trainer
NASM Certified Personal Trainer – Ben has been a trainer since 2012 and has well over 10,000 sessions of experience. Ben is a well rounded coach and has certifications in Corrective Exercise, Sports Performance, TRX, and USOC Olympic Lifting. He believes coming up with the proper gameplan and executing is crucial to reaching a goal. And no matter the goal, persistence, consistency, and positive habit building is key to success.
Brandon Watson – Personal Trainer in Long Beach
I am NASM certified Personal Trainer, Kinesiology Undergraduate and Master in Kinesiology Graduate. I specialize in Glute Building, Body Transformations (Weight Loss and Muscle Gain), and Functional Training. I am a Certified Nutrition Coach and have a passion for teaching my clients to have a better relationship with the food they eat. Every Session with me is a learning experience helping to understand you’re body’s function and move effectively.
CJ Hankins – Transformation Specialist
I’ve been a personal Trainer over 12 years and I’m passionate about helping others. My goal is to change as many lives as I come in contact with. I specialize in: weight loss, muscle building/tone, martial arts/self defense, and nutrition. What you can expect from training with me is having fun, stress relief, and hard work.
Christopher Naanouh – Personal Fitness Trainer in Long Beach
Personal Fitness Trainer – Hello, my name is Chris Naanouh. I gained an interest in fitness at a young age, as I was always the smallest and skinniest kid in my class. After graduating high school, that interest developed into a passion as I began to train family and friends in my spare time. This inspired me to devote myself to learning about the most effective and efficient ways to increase muscle mass for different body types through weight training and nutrition. I enjoy being a part of helping family and friends achieve their personal fitness goals and have now dedicated my life to training others. The reward of seeing people become more confident in their own bodies is what motivates me to keep pushing myself and them. My goal is to help you achieve yours.
David Escobedo – Certified Personal Trainer
I’m David Escobedo(Esco), a fitness entrepreneur. A NASM certified personal trainer with over 7 years of experience in the fitness industry. I specialize in bodybuilding and glute building, helping clients sculpt their bodies and build confidence in their own skin. But my approach to fitness goes beyond just physical transformations. I believe that a strong mindset is just as important as a strong body, and I work with my clients to develop a positive mindset that empowers them to achieve their goals both inside and outside the gym. Let’s work together to transform your body and your mindset!
Dustin Powell – HIIT Personal Trainer
| HIIT Personal Trainer – My Name is Dustin Powell and I became a personal trainer after realizing what benefits it brought to me not just physically but also mentally which gave me the desire to also be that difference maker for the individuals who want pursue personal growth and discipline within their life. |
Eduardo Sanchez – Certified Strength Coach
Hi, I’m Coach Ed. I am a certified strength coach and nutrition coach. I use my F.A.R. Coaching System to educate my clients on how to become confident in the gym and lead a healthy lifestyle.
My methods involve teaching you the skills you need for independence and sustainability. A successful client is a client that can maintain results after our time has come to an end.
We don’t eliminate food groups, we don’t do burpees, and we don’t do crash diets.
Everything is done with your health, you’re lifestyle, and your goals in mind.
Emile Jarreau is a certified fitness professional, with a background in performance nutrition. He is a former candidate of the US Navy Seal Teams, with over 32 years of experience in fitness training and coaching. In addition he specializes in post rehab, injury prevention, weight loss, strength and conditioning.
Esmeralda Sandoval – Personal Trainer in Long Beach
Esmeralda known as Ezzy (eh-sea) is a weight loss, strength/conditioning, lifestyle & wellness coach. During her 10+ years of experience she has worked with a variety of age groups and focuses on helping build healthier habits from a longevity standpoint and not just a quick fix approach. Her passion for fitness and holistic nutrition has her eager to continue to grow intellectually so she can always have more to offer to her clients. Needless to say, she is on her way to become a board Certified Holistic Nutritionist specializing in autoimmune nutrition. Which is something she has always been interested and curious about.
” For me working out and eating healthy is not just about how good you can look from the outside. It’s about how good you can feel from with in, first, and the rest will follow. It’s about feeling good mentally, emotionally, & being physically strong to depend less from others as we age. A healthy body gives you a healthy mind. It’s a lifestyle approach for self care.” — Ezzy
Ingalil Vallejo – Personal Trainer in Long Beach
Hi, I’m Inga! I specialize in body transformation. I’ve been in the fitness for many years and I want my clients to build confidence and achieve their goals all through the amazing world of fitness!
Jay DeVera – Personal Trainer
I help men and women in their 30’s build confidence and take control of their health by achieving a physique that makes them feel better than they did in their teenage years. I specialize in Fat Loss and Muscle Building with Strength Training accompanied by Bodybuilding Concepts and Nutrition Coaching.
Jay Romero – ISSA Personal Trainer
Hey! My name is jay, I am a certified personal trainer/coach! I am a long beach local born and raised! My passion for fitness came from a young age when I decided to change my life for the better. I used to be overweight and dealt with depression from it. I started working out playing football and eventually started to feel better about myself and started to look better too! I realized how much a difference your life is when you look and feel good that I wanted others to also experience that as well! I have been a trainer for over 5 years and have experience working with a plethora of different clients! My goal for every client is to make lifelong changes that they’re able to maintain for the rest of their lives!
Jemil Davis – Personal Trainer in Long Beach
Jemil specializes in fat loss, muscle building/toning, bodybuilding, powerlifting, increasing body mobility and muscle conditioning.
Jemil has trained a wide variety of people over the years that includes; diabetics, people with severe respiratory issues, stroke victims, amputees, athletes, people who have never lifted a dumbbell in their life, children, and the elderly.
Whether you’re looking to gain size, strength, lose excess body fat, tone up, fit into clothes you want, have less pain doing daily activities, improve your mental and internal health, learn how to structure a proper diet, or just feel better overall, Jemil can put together a program that’s right for you.
Joaquin Leon – EXPERT RATING (CPT) Certificate
Personal Trainer – Joaquín is a Fitness Coach specializing in strength & conditioning, physique transformation & athletic performance. With longevity in mind, his main goal as a coach is to keep his clients at their peak athletic ability for life.
Jordan Maybach – Personal Trainer
Personal Trainer – My mission in this industry is to give women a safe space to feel empowered and capable.
I grew up admiring strong women who took up space, while being told I needed to be smaller, eat less, and be more “feminine.” I’m here to take up space and to inspire you to do the same. I have a background in group training- HIIT & kickboxing, as well as one on one strength training, youth training and small group training.
Julian Caldwell – Personal Trainer in Long Beach
Julian Caldwell is one our elite trainers at Self Made Long Beach. Julian was a former professional athlete and has a degree in Kinesiology and Exercise Science. Julian’s goal is to help people reach their full potential, both physically and mentally. His approach is holistic, which includes intense training and specified nutrition plans. Practice makes progress, and every day is chance to improve with Julian!
Kriss Torrealba – Personal Trainer
Personal Trainer – Fitness wasn’t always part of my life. I started training martial arts in the middle of the pandemic and becoming a fighter had a big impact in my lifestyle. After my first Muay Thai competition, I found my passion not only for fitness, but for helping people become their best versions of themselves as my coaches did for me. My goal as a personal trainer is to help individuals feel good about themselves for the inside out. I have 3+ years of experience in the fitness industry as well as fighting experience in martial arts.
Lance Branchman – Strength & Conditioning Coach
Lance Branchman is a strength and conditioning coach with more than 10 years in the industry. Transforming the lives of everyone from athletes to blue collar workers. Lance specializes in creating custom workouts and loves by the mantra “ You don’t have to be an athlete to train like one!”
Lance has a unique point of view which can be attributed to his many years spent on campus at ASU weight room. Since age 11 he has learned the ins and outs of fitness which made him into a multi sport athlete. Using his experience as a collegiate athlete coupled with his education has allowed him to use his vast knowledge to train anyone.
Getting in shape shouldn’t be a punishment. It’s an amazing and empowering lifestyle decision that anyone can make. Lance passion is to guide people towards a healthier lifestyle. Everybody is unique, with their own strengths and limitations. His method is to build a custom plan based on your health, schedule and more importantly, your fitness goals. I have developed my training regime by working with a variety of people, and always love adapting my program to new clients. He’s not just a trainer, He is your strength and conditioning coach!
Natalie Meija – Personal Trainer
Natalie is a trainer whose mission is to empower and motivate her clients to become the healthiest and strongest versions of themselves. She focuses on weight loss, strength training, and conditioning. “Life gets tough, but FITNESS makes us stronger in all aspects of life. Mentally and Physically.” – Natalie
Noah Sharpe – Fat Loss, Muscle Building, Performance Enhancement
As a distinguished NASM certified personal trainer, I am delighted to introduce myself as Noah Sharpe. My fitness journey commenced as an athlete for a decade, primarily focusing on weightlifting, leading me to obtain certification as a full-time Personal Trainer in 2019. My objective is to assist individuals in achieving their fitness goals and live a healthier lifestyle. My passion for fitness and wellbeing is the driving force behind my relocation from Northern California to Los Angeles, which offers the largest demographic of individuals interested in fitness. As an expert in fitness training, I specialize in two areas, namely fat loss and muscle building. My expertise is backed by a wealth of knowledge and skills, thanks to my certification as a NASM certified Performance Enhancement Specialist. I am proficient in the application of Search Engine Optimization (SEO) techniques to bolster online visibility and enhance the reach of my personal training services. By leveraging industry-standard SEO strategies, my clients can locate my fitness training services with ease, making it possible for me to reach out to more people and make a difference in their lives. In summary, as a NASM certified personal trainer, I possess the expertise and skill set to help individuals achieve their fitness goals. My services are tailored to meet the unique needs of each client, and I am well-versed in SEO techniques to optimize my online presence. It is my honor to offer my personal training services to the wider community and make a positive impact on their wellbeing.
Rudy Conriquez – Personal Trainer
Personal Trainer – I go by the name Coach Conriquez, and I have a background in collegiate baseball, having also gained some professional baseball experience. Following my baseball career, I transitioned into the field of personal training, where I have been certified as a strength and conditioning coach for the past three years. Over time, I have acquired many skills as well as being certified as a coach for Overtime Athletes. My training programs are meticulously crafted, drawing upon scientific research, evidence, and my own experience. These programs are centered around four key training principles: speed, power, strength, and structure. I guide my athletes through each stage of the program, prioritizing their safety and ensuring optimal effectiveness. By incorporating progressive overloading techniques on a weekly basis, I guarantee that my clients will emerge from the program in a better state than when they started.
Saadia Etheridge – Personal Trainer
Meet Saadia, she is a dedicated mother, an accomplished Army and war veteran, and a passionate fitness professional. During her years in the military, she faced numerous challenges and developed a resilient mindset that she carries into her everyday life. Saadia worked 15 years in higher education and holds a Masters degree in Psychology along with certification as a personal trainer. Saadia’s military experience has instilled in her a deep sense of commitment and a drive to excel in everything she does. In 2018, she competed in her first NPC bikini fitness competition. The discipline and mindset needed to make it to the stage are also skills she utilizes in her personal and professional experiences.
As a female trainer and mother of two toddler boys, she understands the challenges of juggling the demands of parenthood while pursuing personal and professional goals. She is most passionate about helping clients during their pre-and-post natal journey. Saadia’s dedication to her young children’s well-being is unwavering, and she strives to be a positive role model for them by living a healthy and balanced lifestyle. With a strong emphasis on functional training, strength conditioning, and weight loss, Saadia helps her clients improve their overall fitness levels, enhance their athletic performance, and develop a resilient mind-body connection. Her workouts are challenging yet enjoyable, incorporating a variety of exercises and training modalities to keep clients engaged and motivated.
Her adaptable and inclusive approach enables her to tailor fitness programs that suit each client’s unique needs and abilities. She believes in the power of education and empowers her clients by teaching them about proper form, nutrition, and the importance of a balanced lifestyle.
Saadia offers 1 on 1, semi private, and online coaching/training. She believes that working out together can be a source of inspiration and accountability.
Her ultimate goal is to make a positive impact on the lives of her clients, helping them develop sustainable habits, build confidence, and unlock their full potential. With her knowledge, experience, and dedication, she is committed to guiding others on their fitness journey, while emphasizing the importance of self-care and mental well-being. She believes we all deserve to live our healthiest, happiest lives!
Saul Martinez – Strength and Conditioning Coach
Saul Martinez is a strength and conditioning coach with a focus on creating a lifestyle tailored to your current goals. Whether it be building muscle, losing fat, or changing your mindset towards fitness. Just know he’s here to guide you every step of the way. Be prepared to leave every session knowing you gave it your all as Saul pushes you not only physically but mentally. “You’re capable of far more than you know. Stop playing with your potential and lets get to work!” – Saul
Sergio Maurico Vargas – Personal Trainer
My name is Sergio Mauricio and I am a personal trainer and business owner. I have been in the fitness world for 10 years now. My fitness journey began when I was 23 years old and weighted 264lbs . For my age and height , that is considered obesity and borderline diabetic . You ask me how I got to this point in my life? My answer is , I did not care . I did not care that I was overweight and I did not care what people thought of me . I suffered from mild depression and I just ate my feelings away as most of us can relate . Originally my plan was to become an EMT . I went to school for it and fell in love with helping people . Yet that was not my calling . After finishing my course , I came home only to gain more weight and feel more bad about myself because of it and instead of doing something beneficial I just kept eating . Wasn’t until I started feeling the effects of my weight that it became my wake up call . I was suffering from shortness of breath, chest pain and low to none confidence level . I decided to take a step forward and began going to the YMCA . Everyday I would walk 5 miles to the gym only to use the treadmill because I had no knowledge of weight training . Soon after, I began to lose weight and started to feel good about myself . Later I was introduced to an LA Boxing gym by a trainer whom I will always be grateful for taking the time to show me the ropes into weight training. At that facility is where my passion for personal training began. I went from being a member to truly embracing the calling of helping others as I was helped . Now 10 years later and 100 lbs less , I am proud to call myself a Personal trainer and business owner . There is unlimited potential in this field and the most rewarding thing about it all is that I get to change lives for the better . I specialize in martial arts such as boxing , kickboxing and Muay Thai. Also , muscle building , fat loss and athletic conditioning . A strong champion mindset is how I live my life and my mission is to help everyone around me and those who I have yet to meet to become the best version of themselves !
Tamara Smith – Health & Wellness Coach in Long Beach
Health & Wellness Coach in Long Beach – Ms. Smith holds a Bachelor of Science in Kinesiology with an option in Sports Medicine and an emphasis on Health and Wellness. She is a former athlete who served on the Junior National Olympic Luge Team and holds her C.P.T, C.E.S, P.E.S, and W.L.S. from the National Academy of Sports Medicine. Additionally, she holds an ELDOA I & II Practitioner Certification and is a Master Practitioner of Neurolinguistic Programming, as well as a Master Practitioner of Mental and Emotional Release, certified through the Association of Integrative Psychology.
After completing 10,000 personal training hours working for 24 Hour Fitness, Tamara was designated as a Trainer Fit Pro Elite, a special designation held by fitness professionals who completed ten thousand training hours and held a minimum of three separate personal training certificates, At this time, Tamara was approached by one of her clients, the Director of Physical Distribution at a major Supply Chain Distribution Company in southern California, to create the Industrial Athlete Program (a robust Corporate Wellness Program) to help incoming employees transition to the physical demands of the warehouse positions. Prior to the onset of the pandemic, Tamara successfully ran the program for ten years with the company and the program itself included a Strength and Flexibility Risk Assessment, a Wellness Survey, One to One Health Coaching, Personal Training, Stress Management, Applied Ergonomics, and Basic Nutrition Guidance. During this time, she created Ergonomic Training Manuals company wide for all ten departments within the warehouse operation, made operational improvement suggestions, to date of which 79% were implemented, and had over 350 employees complete her program with a 94.4% completion rate. Tamara Smith’s Industrial Athlete Program is available for Fitness Professionals and mid to large-size corporations as a complete turn-key system including several tiers of support and consultation.
Ms. Smith was published in the NASM Online Fitness Journal twice and in the April 2019 issue of the IDEA Fitness Journal:
blog.nasm.org/certified-personal-trainer/opt-in-action-the-industrial-athlete/
During the pandemic, Ms. Smith worked as a Health and Wellness Coach for Noom, servicing up to 120 members a day with a 400-client leader board who were in various stages of a health and wellness journey. While working for Noom, Tamara leveraged motivational interviewing, acceptance commitment theory, cognitive-behavioral theory, self-determination theory, and the transtheoretical model of behavior change to support clients in creating lifestyle changes.
Tamara is an avid outdoorswoman and frequently enjoys hiking, camping, running, paddleboarding, and skiing in the winter and will hop on a toboggan anytime!
Vanessa Gallegos – Personal Trainer
My name is Vanessa Gallegos, I have been personal training for the past 7 years. I started my fitness journey to change my physical appearance but as time went on realized how much it helped with my stress, boosted my confidence and helped with my mental health and now I want to help others and have the experience the same benefits I have. I specialize in weight loss, strength/ building muscle and overall lifestyle change just looking to get active and feel good!
William Wardlaw – NASM Certificate Personal Trainer
Certified Personal Trainer – Originally from Scotland William is a former professional rugby player turned ACE and NESTA certified trainer. With a passion for functional fitness, competing at Pro level Hyrox events. He specializes in glute training for females and functional strength and conditioning for all levels.